El Jorullo was founded in 1940 with 180 inhabitants and 157 ejidatarios and it belongs to the Association of Foresters North Coast Jalisco. It is mainly dedicated to the cultivation of various seeds, who are planted through a method that inhabitants adapted to the mountainous area -these seeds are distributed in Puerto Vallarta and its surroundings.
Crafting is another main activity of this community, they use wood and skins to produce from centerpieces to figures carved in different materials and clothing accessories. The third main activity is tourism, as the area offers an impressive variety of natural settings; the contrast between the mountains and the beach is of great impact for local and international tourists, making this ejido a unique jewel in Mexico.
In 2005, a group of ejidatarios presents an ecotouristic project to the Ejidal board, inviting all interested in joining. 60 were registered, but 36 remain at the start of operations. In 2006, operations begin and it starts the commercial brand called Canopy River, offering, zip line tours. With the years passing, there were additions such as all-terrain vehicles excursions, rappel, rafting, muleback riding and many more activities that our eco-park offers nowadays.